When the demerger was first announced, it felt like the end of an era. So much of our collective identity was built on the unity of our brand, and the idea of separating was difficult to process. But with time, I realized that what was happening wasn’t the end—it was a necessary transition. What I see now is not a split, but a renewal of purpose and clarity. We’ve let go of what held ... https://www.linkedin.com/pulse/witnessed-demergertoday-i-see-rebirth-awais-khan-sphri-cpmp-ccmp-wafzf/?trackingId=WNY9pkNHRVyophZ%2FYFhAXg%3D%3D